What is Local SEO?
As the name connotes, Local SEO is nothing but increasing search visibility of the businesses that serve their customers and users face-to-face. For instance, it can be a brick-and-mortar business located physically or a grocery store or it could even be a service-area business that operates throughout a particular geographical region.
Local SEO services encompasses right from claiming a business listing to ensuring a franchise location that appears in a local search on Google. This process is known as location data or citation management, which also extends to managing online ratings and reviews, local-centric social media engagement, and beyond.
In simpler terms, say you have a local business, where people visit your office frequently, optimizing your website is about making sure your customers can find you in real life. Indeed, even now, when you’re not frequently getting customers to your office, you’re still focusing on a group of customers that is situated in a similar topographical area as you are. So, you need to optimize for that region! And this is what is called as Local SEO. Essentially, local SEO services is a search engine optimization strategy that assists your business with being clear in local search results on Google.
How does a business benefit from local SEO?
While the local map is displayed within the basic Google organic search listings, separate algorithms power the main Google search findings, and the local map results. As a local business, you have the chance to appear within both the main organic search results and the local map pack at the same time.
If you’re new to marketing your business online, one of the main challenges is understanding what you should concentrate on to make your efforts as beneficial as possible. Website content is a significant factor, just as it is in Google’s conventional search algorithm, but location-based factors like Google My Business, citations, and review signals are also included. So, what businesses gain out of it is – more visibility and accessibility.
Local SEO is all about having more visibility for your business, regardless of what business you are in. For succeeding in your business,
How We Work
Local SEO Process
Website Structure Setup
Google Search Console
Bing Webmaster Tools
Building Local Citations
Perform a Citation Audit
Start Your SEO Journey With A Free Site Audit Now
Your business in Google maps’ local search result?Well if you can’t find your business in Google search results while Google search is the starting point for the vast majority of searches that result in website visits, it matters. Google Maps is a big driver of clicks and footfall to businesses that have a real location, like a store or a restaurant.Google My Business is the most important facet of any Local SEO campaign, as it’s required for ranking in the Local Pack results (aka Map Pack results). This makes establishing an account the first step any local business should take to boost their local SEO. To know about this furthermore, stay tuned with 6MG SEO.
Benefits That Local SEO Provides Your Business
Local SEO services is geo-targeted and timely
Local SEO services can get your business listed in the Map Pack. Optimizing your website in the local map can help you get found by local customers in real-time as they are searching for a local solution that you offer.
Local SEO attracts consumers on mobile
In your locality, local map SEO optimizations help you get found by consumers. Usually, your consumers use their smartphones to find information about local products and services.
Local SEO services ensures high ROI
For Local SEO services, your company wouldn’t have to make significant investments as local SEO is one of the most affordable services which is unlike other forms of advertising.
Local SEO Services is untapped potential
With local SEO services, your business gains more visibility and gets found by the right people at the right time. If your business is more visible, this means more profits, sales, and even relevance.
Why 6MG SEO?
By now you should know if your business will benefit from local SEO along with the benefits that local search offers. If you are looking for better search results or help to improve your local listings in Google Maps or Bing then you can trust that 6MG SEO Local SEO services will help you dominate local search results.
Staying abreast on the latest trends and industry best practices, as well as upskilling our skills is the difference between our local SEO services and our competitors.
At 6MG SEO, our process starts with you: learning about who you are as a brand, your story and your unique business goals.
Following industry best practices (and a few local SEO tricks we’ve learned throughout the years!), we are able to take the necessary steps to create an online platform for your local business to grow.
So, take charge of your online presence and invest in your local SEO services.
By only practicing the latest in digital marketing techniques, we can transform your online presence into a platform that drives [digital] traffic to your website, and [foot] traffic to your store.
If you want more foot traffic and local leads, then you should talk with our online marketing team to get started on local SEO services. We help you reach the top of local Map Pack and beat your competition on Google!